Jubilant · sales workflows

Jubilant LQE — Lead Qualification Engine

Jubilant LQE is a separate UX strategy assignment focused on lead visibility, qualification, and follow-up for sales and marketing teams.

Related project: Jubilant PRVD — Procurement

Conceptual Jubilant LQE cover illustrating the lead journey from new enquiry through qualify, prioritize, and follow-up—sample content. View full size
Lead Qualification Engine cover—conceptual workflow illustration with sample content, not a shipped product screenshot.

Overview

LQE (Lead Qualification Engine) is a Jubilant UX strategy assignment for sales and marketing—covering how teams see leads, qualify them, and follow up.

Challenge

Sales and marketing needed lead visibility, qualification, and follow-up in one place—without losing context between the list and the next contact.

My contribution

I participated in UX strategy for LQE—helping shape lead visibility, qualification, and follow-up flows in Figma and HTML/CSS, and collaborating with product and engineering. This was strategy and interface support for the assignment, not sole ownership of research or implementation.

UX strategy

Contributed to how visibility, qualification, and follow-up relate as one lead path.

Interface support

Supported interface structure so lead context stays close to the next contact action.

Collaboration

Worked in Figma and HTML/CSS with product and engineering on this separate Jubilant assignment.

Approach

The cover already maps the lead journey—from new enquiry through qualify and prioritize to an informed follow-up. Approach work kept that path readable for the people who use it.

Design decisions

The emphasis for LQE is lead context and follow-up—keeping qualification close to the record and the next contact step close to that decision.

Conceptual Jubilant LQE interface illustration with sample lead list, qualification signals, and follow-up context. View full size
Lead qualification interface—conceptual illustration with sample content, not a shipped product screenshot.

Keep lead context close

Qualification decisions sit with the lead record so sales and marketing share the same evidence.

Support follow-up

The next contact step stays one hop from visibility and qualification—not a separate rebuild of the story.

Outcome

The assignment produced UX strategy and interface support for LQE lead visibility, qualification, and follow-up—in Figma and HTML/CSS—for collaboration with product and engineering.

  • UX strategy participation for lead visibility, qualification, and follow-up
  • Interface structure supporting lead context beside the next contact action
  • Figma and HTML/CSS artifacts for product and engineering collaboration